#AdaptingToChange

Overview

Kicking off the year for 2022, GreenBlue urban was excited to announce some big changes within the companies structure and product offering, as it begins to expand beyond the Green & the Blue, and into Smart Space and Air.

To complement this, throughout the month of January the campaign #AdaptingToChange pushed out new and exciting company updates all themed around climate change mitigation and sustainability.

The campaign was a huge success for the company, gaining significant traction on its social media profiles, with a 282% increase in followers, and 156% increase in engagement on LinkedIn alone.

  • client
  • role
  • year
  • GreenBlue Urban
  • Design, Social media strategy
  • 2022
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Social media stats across various platforms.

#AdaptingToChange also saw the launch of a new product overview.

 

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